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Author: Naevia Tyrell

High PR SEO Packages / Articles posted by Naevia Tyrell

Your website is your biggest advertising platform online; so it needs to be designed “perfectly” to fit the needs of your customer base. While there are some great, free web design templates out there, if you’re looking to give your business a professional look that truly caters to your audience, it is advisable to hire a professional web designer. ...

If your company website is not mobile-ready, more than likely, you've been missing out on potential customers. When mobile users try to access websites that are not mobile responsive, it's a truly frustrating experience. Most of these searchers move on to your competitors' websites and never return to yours. So as you can guess, these are lost leads. But now, there's another crucial reason to mobilize your website; Google is making some changes that will negatively impact any website...

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor text. This does not provide any type of description of the target company’s products or services. Sure, it may be great for...

The simple answer is no - search engine submission isn’t necessary. The majority of search engines nowadays (most notably Google) crawl and index pages by following links. Using that logic, a single inbound link from any already-indexed page will identify your page to the engine. Subsequently, if that page links to other pages within your site, they will also be indexed… and so on. For this reason, inbound linking is very important. In fact, acquiring back-links may be the...

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. Incorporating both sides dilutes the prominence of both. But eliminating one or the other may not meet all strategic and marketing goals. Once again, it should be...

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any inbound linking. On the other hand, you can be penalized for illegitimate external linking. It is highly advised that you not link...